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July 27, 2007
My old pal Skitzzo from SEOrefugee revisits what he calls an SEO “myth”: that a competitor can potentially harm a site owner just by pointing links to his or her site. According to the number of Sphinns, it looks like a lot SEOs agree it’s a myth. That’s understandable, as it would be very unfair...
July 25, 2007
Link building is without a doubt the most time consuming—but most rewarding—aspect of search engine optimization. It usually takes more effort to promote your content (build links) than to actually create it. As I have stressed repeatedly before, compelling, useful content should make your link building efforts much easier. Before I go any further, let...
July 23, 2007
I frequently get asked why a particular page is no longer ranking. I wish there were a simple answer to that question. Instead of giving personal responses, I’ve decided to write a detailed post with the possible problems that might cause your ranking to drop, as well as all the solutions I could think of....
July 19, 2007
Duplicate content is one of the most common causes of concern among webmasters. We work hard to provide original and useful content, and all it takes is a malicious SERP (Search Engine Results Page) hijacker to copy our content and use it for his or her own. Not nice. More troubling still is the way...
July 16, 2007
Last month there was an interesting article in Forbes about the search engine marketing saboteurs. These so-called “SEO professionals” proudly proclaim their job to be damaging the hard-earned rankings of their clients’ competitors. I understand a lot of people would do anything for money, but it’s still unsettling to see such people trumpet their efforts...
July 11, 2007
Do you have pages in Google's supplemental index? Get 'em out of there! Matt Cutts of Google doesn't think SEOs and website owners should be overly concerned about having pages in the supplemental index. He has some pages in the supplemental index, too. As a reminder, supplemental results aren’t something to be afraid of; I’ve...
July 10, 2007
Let's face it. We all like to check the Google PageRank bar to see how important websites, especially ours, are for Google. This tells us how cool and popular our site is. For those of us who are popularity-obsessed, the sad part is that the other search engines do not provide a similar feature, and...
July 09, 2007
Getting permanent search engine rankings for your site requires making it very popular within your specific niche. This is what we call a web authority. Other site owners will naturally link to your site when they are talking about your topic because you have some of the best content out there. It's common sense that if...
July 05, 2007
After trying a few different approaches, I've finally found a clear direction for this blog. Some A-list bloggers consider that starting another SEO blog is a bad idea. There are thousands of bloggers writing about SEO and the market is already saturated. It's going to be difficult to stand out. I have to say that...
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Custom Python scripts are much more customizable than Excel spreadsheets. This is good news for SEOs — this can lead to optimization opportunities and low-hanging fruit. One way you can use Python to uncover these opportunities is by pairing it with natural language processing. This way, you can match how your audience searches with your...
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As we continue to improve the RankSense app for Cloudflare, we are always working to make the app more intuitive and easy to use. I'm pleased to share that we have made significant changes to our SEO rules interface in the settings tab of our app. It is now easier to publish multiple rules sheets and to see which changes have not yet been published to production.
READ POSTFor the following Ranksense Webinar, we were joined by Antoine Eripret, who works at Liligo as an SEO lead. Liligo.com is a travel search engine which instantly searches all available flight, bus and train prices on an exhaustive number of travel sites such as online travel agencies, major and low-cost airlines and tour-operators. In this...
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