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September 15, 2007
One of the most important lessons in life I learned in college. My grades were high enough to qualify for honors, but I was too confident in my abilities at times. I did not study much and even failed one of my classes, which incidentally disqualified me automatically from graduating with honors. I remember how...
September 10, 2007
Everybody writing about SEO will tell you that it is not a good idea to optimize your site for the most popular keywords in your niche. What are your chances of success if you tried to rank for “internet marketing, where there are about half a million websites ranking for that term and most likely...
September 04, 2007
One of the side effects of success is that you need to worry about security. You see how celebrities have to walk around with bodyguards, their homes have state of the art alarm systems, and the paparazzi is still always looking for a chink in their armor. The same thing happens online. The more successful...
September 03, 2007
In computer security we have several ongoing battles: the virus/spyware writers vs. the antivirus vendors, the spammers vs. the anti-spam vendors, the hackers vs. the security experts. Add to that list the search engine marketers vs. the CGI hijackers. Dan Thies, the undisputed keyword research master, used his influence in the search engine marketing industry...
September 03, 2007
No doubt that at some point you have done a search in Google, clicked on an attractive result, and come up with a frightening wall—the article or page in question requires a subscription! 😉 As a user, we all find this annoying, and the last thing we want to do is get a new name...
August 31, 2007
The power of branding I talked about defensible traffic in my previous post, but ultimately all your traffic sources can disappear, leaving you only with the visitors that remember your site, the ones that do not need to follow a link or click on a Google Ad. For me, those visitors are an excellent measure...
August 26, 2007
Have you seen A&E's TV show Flip This House? The idea is to buy old houses for affordable prices, remodel them, and sell them for a nice profit. In another post I recommended buying established web sites as an excellent link-building tactic. I actually mentioned that this is a practice for big leaguers because web...
August 26, 2007
Some old friends found my blog and asked me a few novice questions personally. I realized that I have not talked much about traffic monetization strategies. There are excellent blogs out there that give solid advice on how to make money online. As has been my practice so far, I will not water what is...
August 23, 2007
This is the final post in the long tail vs fat head optimization strategies series. The focus of this post is to expand on the optimization strategy for highly competitive keywords. We are going to leverage our insights from the link analysis explained in Part 2 to build better and smarter links. The purpose of...
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Custom Python scripts are much more customizable than Excel spreadsheets. This is good news for SEOs — this can lead to optimization opportunities and low-hanging fruit. One way you can use Python to uncover these opportunities is by pairing it with natural language processing. This way, you can match how your audience searches with your...
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As we continue to improve the RankSense app for Cloudflare, we are always working to make the app more intuitive and easy to use. I'm pleased to share that we have made significant changes to our SEO rules interface in the settings tab of our app. It is now easier to publish multiple rules sheets and to see which changes have not yet been published to production.
READ POSTFor the following Ranksense Webinar, we were joined by Antoine Eripret, who works at Liligo as an SEO lead. Liligo.com is a travel search engine which instantly searches all available flight, bus and train prices on an exhaustive number of travel sites such as online travel agencies, major and low-cost airlines and tour-operators. In this...
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